Why image to video is its own search category
People looking for image to video already have a usable frame. They do not need a model to invent the whole scene. They need a tool that respects the source image and gives it motion.
That distinction matters because it changes the page intent. This feature should be positioned around continuity, animation, and bringing still visuals to life, not around generic video generation only.
The source image acts as the visual anchor, which is ideal for products, portraits, and approved campaign assets.
Make landing pages, ads, stories, and reels feel more dynamic without rebuilding the design.
Motion can come from existing still assets instead of requiring a full video shoot every time.